Sustainable total solution for Action
For many years, we have been providing Action with recognizable and sustainable workwear that reflects the brand's identity and house style. With over 3,000 stores in 12 countries, it is crucial that all employees share the same professional look, supported by clothing that is both distinctive and sustainable.
BrancheRetail
| Customer | Action |
| Number of wearers | +/- 80.000 dragers |
| Collection | Sustainable workwear |
| Old collection | Is collected and recycled |
Recognizable workwear worldwide
A strong and consistent house style creates recognition and trust among customers. By translating Action's brand identity into workwear, every employee contributes to a uniform company appearance. This not only increases visibility but also strengthens professionalism.
Circular and cost-saving
Together with Action, we work on circular solutions that go beyond quality alone. Through our Re-use program, we take back worn clothing, carefully wash it, and reintroduce it. This results in less waste, extended garment life, and lower costs.
With Fibre to Fibre we are making great strides: we process discarded clothing into new fibers and yarns, which are then turned into new workwear.
The Fibre to Fibre process transforms discarded clothing into new yarns, reducing CO₂ emissions, water usage, and textile waste to an absolute minimum.
A partnership with a future
The long-term relationship between Action and us shows that sustainable workwear is more than just a product. It is a partnership that grows with the organization, with recognition, circularity, and convenience at its core.
Interested in sustainable workwear for your organization? Contact us to discover the possibilities.
